Engineering Notes · MarketingOrchestration.io

Engineering Notes

Building an AI-first CRM/CDP with a fleet of AI coding agents — what worked, what broke, and the systems that keep it honest.

Building an Inbound AI Call Line with Twilio, Deepgram, and Cartesia

Voice is the last unautomated front door of most businesses. Web forms feed your CRM, email gets filtered and routed — but the phone still rings until a human picks up, and every m

Minimizing AI Hallucinations in Production Code: the 5-Gate Pipeline

Ask anyone who has used AI to write serious software and they'll tell you the same uncomfortable truth: the failure mode isn't bad code — it's confident code. An AI agent will tell

Orchestrating a Fleet of AI Coding Agents with GitHub as the Control Plane

Most people use AI coding assistants one conversation at a time: ask a question, get some code, paste it in. I wanted something different. I'm building Helix, a multi-tenant CRM an